Renowned singer Michael Adebayo Olayinka, popularly known as Ruger, has expressed his desire for his peers to regard him as “a threat” in the music industry. He believes it’s crucial for artists to be seen as formidable competitors.
Ruger conveyed this sentiment while discussing the inspiration behind his hit song ‘Asiwaju’ during the latest episode of the Afrobeats Podcast hosted by Adesope Olajide. In the song, Ruger skillfully delivers confident verses in Pidgin and Yoruba.
Elaborating on the motivation behind the assertive track, he shared, ” ‘Asiwaju’ represents everything to me. It’s a vibrant song with a personal message. I don’t want anyone underestimating me. When people don’t perceive you as a threat, it’s not a good sign. There are artists who fall into that category, and it’s unfortunate. If you’re about to release music and no one is taking notice, it’s a problem.”
Ruger emphasized the importance of being a significant presence in the industry, stating, “You need to make yourself a threat. People should eagerly anticipate your releases, whether it’s for better or worse. That’s the level I’m aiming for right now. It’s a conscious decision. I want my colleagues to view me as a threat. You can’t be too soft; you’re either a formidable force or you’re vulnerable.”
He acknowledged that the music business has taught him the importance of resilience, and he recognized that not everyone appreciates him for who he truly is. He pointed out that rapper Dremo is the only friend he has in the music industry.
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